Branding for Le Petit Grain, Associative café in Bordeaux, France
This Bordeaux associative café runs thanks to the generosity of volunteers of the Yakafaucon association who willingly give their time to make this place a real cultural space that aims to support residents' initiatives to liven up the neighborhood. The café hosts various cultural events, with the proposals of local members, with local products from the South-West of France.
The branding of this years-long place revolves around three core values: community, sustainability, and authenticity, now with visual elements reflecting the warmth and charm of its years-long community. The café aims to foster a sense of belonging, making everyone feel welcome regardless of their background or age.